Who We Are

simpleteeIt’s all too easy to become overwhelmed by hurdles of varying degrees that are thrown at you throughout life.  Losing someone you love or failing to complete a life long dream can leave you devastated, hurt, or even angry. But having support and knowing that you don’t have to go it alone, helps heal those wounds. The LiveBlackHeart movement has shown us that it’s possible to rise to a greater place of contribution and value in life after going through a personal fire.

Calvin Dennis is the young dapper CEO of LiveBlackHeart, a burgeoning multi-dimensional inspirational company, encompassing, community development, branding, and enterprise relations as well as apparel and headwear for men, women, and children. The vast majority of the companies supporters, are students, athletes, educators, entrepreneurs, and others from all different walks of life that are active participants in the “every heart has a story” concept that the company embodies.

Bittersweet Beginnings

“I’ve seen everything taken away from me and then I watched it all come back”

365ca3_322c1aae5a9b4df5b8615490601d2808Calvin Dennis’s inspiration for creating the meaningful movement came from two separate tragic events in his own life.  “This movement originated in 2007 when I witnessed my mother’s six month battle with Pancreatic Cancer that claimed her life on July 26, 2007.” he tells LipBusiness.  “In 2009 I was involved in a fatal car accident which took the life of my collegiate teammate Willie Pitts and left me in a coma for three days.”

Despite going through these devastating events, Dennis is proof that having someone in your corner allows you to cope with life obstacles. “In both 07 and 09 it was the support from the community, my teammates, and the people around me that allowed me to bounce back from these events…I use them to guide my vision to inspire, spread & grow the universal movement that Every Heart Has A Story.”

And spread & grow he has. The company has ran successful cause marketing campaigns to give back to people who have endured life changing events and has received endorsements from athletes and entertainers alike. In addition, the movement was featured on the popular BET show 106 & Park and has since grown into several different branches. Without a doubt, the movement has accomplished alot in its existence.  But things haven’t always been so simple.

Blood, Sweat, and Tears

“There were times in this process where I was not sure what I wanted or exactly how I wanted to accomplish it”

Dennis explained the obstacles he faced getting the company where it is today. “Everything I’ve done in the process of building LiveBlackHeart can be considered as an obstacle or sacrifice that I have had to make.” The CEO says. “I have put everything on the line just for an opportunity to live my dream another day… There were times in this process where I was not sure what I wanted or exactly how I wanted to accomplish it, but it never deterred my faith or vision in my dream. Learning to deal with life obstacles and accepting people for who they are and not who you may want them to be is one of the biggest obstacles I had to overcome.”

He continues. “I will never be able to fully explain the feeling of losing yourself in the process of chasing your dream but with hard work, sacrifice, and continuing to believe, I’ve seen everything taken away from me and then I watched it all come back.

Building a community around the movement

“just waking up everyday and attempting to be better than you were the day before has taken me a long way”

liveblackheart movement Every Heart Has A Story: Calvin Dennis, LiveBlackHearts CEO

Many groups strive to receive acceptance from the community, but it’s not always such an easy task. No matter how good a group’s intentions may be, the key to success is to get people interested. When asked how LiveBlackHeart was able to grow a community around their concept, Dennis stated:

“The amazing thing about LiveBlackHeart is the concept Every Heart Has A Story doesn’t need to be sold or pitched.” He explains. ”It just comes down to providing people with products they like for a cause that they love. The continued expansion of projects and products allows LiveBlackHeart limitless opportunity to inspire, spread & grow. For me personally just waking up everyday and attempting to be better than you were the day before has taken me a long way and the people who knew me, know me, and know of me acknowledge how hard I’ve worked by supporting and spreading the LiveBlackHeart message”

The Journey of Entrepreneurship

“you cannot expect everyone to understand you but you can continue to work on perfecting your craft so it doesn’t have to be explained.”

Calvin F. Dennis
 Starting your own business isn’t as easy as it seems. There can be struggles around every corner that you turn. Dennis offers the following advice to inspiring entrepreneurs:

“You have to really evaluate what you want in life and how much you are willing to endure and give to accomplish your goal. If you’re not willing to endure what it takes then this field of work is not for you. My best advice is to find something you love to do no matter the money amount or attention you may receive from your goal.”

Dennis adds  “Understand that happiness and self fulfillment should be apart of every entrepreneurs goal…never rule out what others are telling you, but consider the problem they present and find a way to correct or mend potential loose ends. Remember, you cannot expect everyone to understand you, but you can continue to work on perfecting your craft so it doesn’t have to be explained.”

As you can see, LiveBlackHeart’s CEO Calvin Dennis survived his storm and used his tragic experience as a guiding light to do something extraordinary. He is the definition of a Goal-Digger. LipBusiness salutes you and your movement.